The Half-Life of Knowledge
Never before has change been so omnipresent like today. And never before has it been more important to stay up-to-date and to expand ones knowledge. Such statements can be seen a lot. And they are true! Big Data, the hot topic of the past months, confirms this.
The Lucky Bag: WLAN
Data has become the new gold in the Big Data era. When you look at the business value of companies such as Booking.com, AirBnB or Uber you can see the immense value of data. All these companies would have no basis for existence without the data they are generating.
Hotels also create huge amounts of data. One massive data source is the WLAN, a system hardly anyone pays attention to or makes use of. This, however, is a big mistake! There are calculations according to which a 200-room hotel gives up around 280,000 Euros per year by not tapping into this potential.
News & Know-how
TS&C successfully combines theory and practice. For this reason we regularly publish articles in renowned magazines and books.
Here you can find the latest TS&C publications as well as white papers providing interesting and helpful information concerning the subjects big data marketing, sales and CRM in the hotel industry.
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Our quarterly newsletter gives information about important CRM and marketing trends. Find out about our latest white papers and press releases which can be downloaded for free on our website! Keep up-to-date and sign in for the free TS&C newsletter!
By steadily publishing articles, books and whitepapers we try to keep you up to date regarding news and interesting facts in big data marketing and CRM. Here you will find all our Publications.
We want to invite you to subscribe to our newsletter to receive the latest publications and developments. To sign in please send an email to Stephanie.G@dailypoint.com or a fax to +49 (0)89 1893569-19 with your contact details.
Director Corporate Communications
Tel. +49 (0)89 1893569-28
Fax. +49 (0)89 1893569-19